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Coming up: Panelist for Identity and Cyber Discussion, London, 25.06.26

Announcement: My new book 'Product Truths' now available on Kindle

〰️ Coming up: Panelist for Identity and Cyber Discussion, London, 25.06.26 Announcement: My new book 'Product Truths' now available on Kindle


ian-finn-product-leader-2026

Ian Finn

Senior Product Leader, Author & Speaker · Identity, Platform & AI at Scale · 20M+ Users · £1.7B+ Delivered

Hello, World!

BIO/ INTRO

I build the products and platforms that millions of people rely on — without ever noticing. Identity, fulfilment, personalisation — at the scale where the stakes are real and the complexity is unforgiving.

Eighteen years across six FTSE 100s and three Global 500s. Currently leading Tesco's identity platform — serving tens of millions of customer accounts across five markets. Previously: Sky, Barclays, Vodafone, Fidelity International, Telefónica, Department for International Trade.

I deliver the things others say can never be done.

Author of Product Truths: Five Principles for Building Products That Work at Scale. I write and speak on identity, platform, and AI — most recently at CX in Financial Services — because the best operators should be able to explain what they build, not just build it.

Find me at: LinkedIn · Substack:
linkedin.com/in/ianfinn
productatscale.substack.com

Operating at the intersection of identity, platform, and AI — both in the room and on the page


Right now, I'm:

  • Leading identity platform delivery at enterprise B2C scale

  • Speaking on identity and AI as a CX enabler — most recently CX in Financial Services

  • Writing about Product at Scale on Substack

  • Just published ‘Product Truths’ - available via Amazon Kindle and all leading digital book stores







Recent proof:

  • Separated Tesco Insurance from a fragmented estate into one customer identity across 2M customers, post-Barclays divestiture.

  • Delivered a £700m bank divestiture


Open to the right conversation. [Connect here →]
https://www.ianfinn.co.uk/connect


What I’m up to right now

Book cover titled 'Product at Scale Series: Product Truths' with a subtitle 'Five Principles for Building Products That Work at Scale' and an illustration of Newton's Cradle
A presentation slide shows the title 'The hidden key in your CX.' and an image of three keys on a keyring. A speaker stands to the right of the screen, and another person is seated on the left side of the stage. Audience members are visible in the foreground.