Announcement… ‘Product Truths: Five Principles for Building Products That Work at Scale’ — published today

Eighteen years. Nine industry sectors. Millions of users. Five truths that kept surfacing, regardless of sector, organisation or scale.

Today, those truths are published.

Product Truths: Five Principles for Building Products That Work at Scale is the book I wished existed when I was navigating the gap between good product thinking and what it actually takes to deliver at enterprise scale — under pressure, with real consequences, across organisations that don't always pull in the same direction.

It's built around five principles that hold up when the stakes are high and the complexity is real. None of them are technical. All of them are consequential.

The infrastructure that makes great products possible is usually invisible. The outcomes aren't. That's been the thread running through everything I've built — and it's the thread running through this book.

It's available on Amazon at £4.99 via At Scale Publishing. But it’s free to Product at Scale subscribers.

Read it free here → productatscale.substack.com/p/your-free-copy-of-product-truths